CUSTOM PRINTED POSTCARDS
Postcards are more widely used today by businesses to reach out to potential customers than ever before. Since four color glossy printing has become so inexpensive, you are seeing more and more postcards in your mail and at your front door. Use them to:
- leave at strategic places for people to see
- leave at front doors
- use as punch cards with a lot of advertising on it
- use as a coupon (making it trackable) that brings people to your site or store.
Why Postcards Are A Great Product for You.
Touch. Unlike email, postcards have the extra sensory advanatages of touch. Use a four color card on a heavy stock and you've just added a dimension that email can't possibly provide.
Economical: Postcards are inexpensive to make and inexpensive to mail.
Targeted: Instead of generic ad in a newspaper/yellow pages or even online, you can target your audience's demographics or neighborhood.
Trackable: If the postcard contains a coupon or promotion code, you can easily track the effectiveness of your marketing spend.
Effective: Postcards are quick and easy to read which make them more effective. You don't have to open the envelope to see what's inside. The information you are sharing is easy to see and is easy to take action.
Economical: Postcards are inexpensive to make and inexpensive to mail.
Targeted: Instead of generic ad in a newspaper/yellow pages or even online, you can target your audience's demographics or neighborhood.
Trackable: If the postcard contains a coupon or promotion code, you can easily track the effectiveness of your marketing spend.
Effective: Postcards are quick and easy to read which make them more effective. You don't have to open the envelope to see what's inside. The information you are sharing is easy to see and is easy to take action.